Microsite Marketing | Microsite Campaign Services Minneapolis
Micro Sites
A microsite is a 1 to 3 page website focused on a specific niche
market that relates to your products or services. Microsites
functions as a supplement to a primary website for wider market
reach. This is also known as niche target marketing.
Benefits of microsite niche marketing:
- Branding- Microsites can easily help brand a
product or service in a way that is unique and based off the core
brand.
- Targeted - Specific to a single product or
service within a target market niche.
- Experimental Lab - Create unique microsites
and take A/B market testing to a whole new level. This is the
easiest way to gauge a market using several different messages in
multiple markets to see what works.
- SEO - Unlike a larger website with
multiple keywords focus, a microsite has its own unique
URL and specific keyword focus. This will quickly get you ranked
within the search engines.
- Increased Online Footprint - When combined
with a network of other microsites, your company will increase
search engine rankings and be more successful with organic search
marketing results and branding within multiple market niches.